Which Social Media Platforms Does Your Business Need?
It’s no surprise that nowadays social media is a critical component of brand management. Not only is it a means of marketing, but it also...
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What’s Going on With Twitter’s New Paid Verification Process
With executives and advertisers dropping out left and right, Twitter is looking to its subscription plans for survival. While the state...
How to Use Social Media for Your Small Business
Social media is a non negotiable for businesses, no matter the size. Our lives are online, and if you aren’t willing to meet your...
What is a Sales Funnel?
A sales funnel is one of the most essential concepts for business growth, and you can turn your social media into one massive sales...
How to Pick Your Brand Colors
Here's a fact you need to know: "Research reveals people make a subconscious judgment about a person, environment, or product within 90...
How Social Media is Responding to the Riots at the U.S. Capitol
January 6th will live as a dark day in our nation’s history. As a nation, we’re still collectively trying to process what occurred....
What is SEO? (and how to make your socials boost your rankings)
SEO is a major buzzword in the digital marketing world. SEO stands for Search Engine Optimization. Okay … so what is search engine...
Getting Started Building Your Personal Brand
It feels like the whole world went completely digital circa March 2020, making online branding more important than ever before. Having a...
Complete Guide to Holiday Content for Your Business
Can you believe it's already November? Neither can we. It's almost Thanksgiving, which means the holiday season is upon us. If you...
How to Start Marketing on Twitter
Instagram and TikTok may be the current leaders in social media, but did you know that there are still 145 million daily users on...
How Social Media Apps Are Built to be Addictive + How You Can Leverage It To Grow Your Brand
How often do you get on your phone, look up, and realize 30 minutes have passed? Yeah. Us too. Social media is built to keep us scrolling...
Social Media Steps Up to Ban Misinformation
On October 14 the New York Post shared a story that claimed Hunter Biden (son of Presidential candidate Joe Biden) dropped off his...
Social Media + Your Mental Health
Unless you have incredible self-control, chances are you've found yourself looking at screens a lot more during the pandemic. Much of...
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