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How to Grow on TikTok and Instagram in 2025
In the ever-evolving landscape of social media, staying ahead of the curve is crucial to building a successful presence on platforms like...
TikTok Shop: The Future of Social Commerce
In recent years, TikTok has become more than just a platform for viral dances and engaging short-form content. It has evolved into a...
How the TikTok Algorithm Works: 2024
Though still a nascent app, in 2024, TikTok’s algorithm has evolved, with significant updates aimed at creating more personalized and...
Updated TikTok + IG Algorithms
Do I have your attention? It seems like social media algorithms are always changing. Both TikTok and Instagram have made recent...
IG vs. TikTok - Which platform is better for your business?
Even if you’re on all the social media apps, you’re probably going to be dedicating more time to one over the other. Instagram and TikTok...
The latest algorithm updates: IG and TikTok
It seems like every week there are new updates to the algorithms on Instagram and TikTok. What exactly is a social media algorithm? “In...
Will TikTok Be Banned?
*This blog is a follow up to our “Everything You Need to Know About the Possible TikTok Ban” post in April 2023. Yes, you read that...
Comparing Facebook, Instagram, and TikTok for Small Business Promotion
We know you only have so much time in the day to dedicate to social media marketing. You have a business to run, after all. That’s why...
Breaking Down Instagram's Algorithm(s)
This week we’re talking Instagram algorithms—yes, algorithmS. A lot has changed since Instagram first launched in 2010, and it’s...
What Is Ephemeral Content?
ephemeral: (noun) something that lasts a very short time Short-lived content isn’t worth it in the big picture of social media marketing,...
How to Interpret TikTok's New Audience Insights for Growth
TikTok’s Audience Insights can give you a better understanding of your core customers, audience reach, and marketing strategy. The tool,...
Which Social Media Platforms Does Your Business Need?
It’s no surprise that nowadays social media is a critical component of brand management. Not only is it a means of marketing, but it also...
How to Up Your Views on TikTok
Out of all the social media platforms, TikTok probably has the most complex and curated algorithm. It’s uncanny how your “For You Page"...
Top TikTok Trends for September 2022
After an August full of "It's CORN!", it's time to catch up on what's currently trending on TikTok. These trends are all adaptable to any...
TikTok Is a Small Business Building Platform
The digital age is giving traditional advertising a run for its money. The days of cheesy TV ads are changing into more engaging...
All Video Posts on Instagram Are Now Reels
Yup. You read that headline correctly. Every video you post on Instagram will now be posted as a reel. On Thursday last week, Adam...
Top TikTok Trends for July 2022
Check out the hottest TikTok trends of July! 1. "No, thanks." You know we LOVE a Kardashian audio here at Media À La Carte. Make the...
How Duolingo's Tiktok Social Media Manager Redefined the Meaning of Brand Voice
A few months ago, I first noticed Duolingo, a language-learning website and app, on TikTok. After reading some hilarious comments the...
How to Get Your Videos on TikTok's FYP
If you're trying to grow on TikTok, getting your videos on the FYP is the only goal. Why? The FYP does a brilliant job of getting your...
Top TikTok Trends for April 2022
We're bringing you a round up of our favorite trends so far in the month of April. These trends are all easily adaptable to any niche or...
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