Pros and Cons of Having “You” Be Central to Your Business's Branding
So you’re ready to launch your own business. Congratulations! You’ve put so much work into this baby and you’re finally ready to share it...
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Why "Going Viral" Should NOT Be a Marketing Goal
Whether a tweet, TikTok, or blog piece, content is considered to “go viral” when it rapidly gains popularity in a short span of time due...
How to Build Your Personal Brand on Instagram
Sure - Target has clear branding. And Anthropologie, Starbucks, Zara, etc. But those are brands. HUGE businesses with specific missions....
The Basics of Batching Content
Maybe some people can take a great photo of themselves and write a killer caption every single day. Maybe some people can design graphics...
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