Marketing

Maximizing Engagement: Holiday Posting for Social Media Channels

As the holidays approach (can you hear those jingle bells?), social media becomes a bustling hub of excitement, emotion, and…engagement...

Updated TikTok + IG Algorithms

Do I have your attention? It seems like social media algorithms are always changing. Both TikTok and Instagram have made recent...

Holiday Marketing Guide

Ding dong! The holidays are fast approaching! A social media holiday marketing guide helps brands plan and execute successful campaigns...

How to Run a Successful Social Media Giveaway

Running an Instagram giveaway can boost your brand's visibility, engagement, and follower count. Additionally, it can build brand...

How to Repurpose Content Across Social Media Platforms for Less Work and Maximum Impact

Repurposing content across social media platforms is a great strategy to save time and extend the life of your content. It’ll also help...

How Microtrends Are Redefining Marketing

Microtrends are small, niche trends that emerge and gain traction within specific communities. And they’re redefining marketing in...

Social Media Marketing on a Budget: Tips for Small Businesses

Social media marketing does not have to cost an arm and a leg. Even though we’d love for you to use a boutique social media agency like...

Building an Engaged Online Community: Best Practices for Social Media Managers

Building an engaged online community is crucial for social media managers who want to foster a loyal and active audience. What do we...

The Psychology Behind Social Media

Social media is a part of our everyday lives, but do we really understand the psychology of social media? Sure, there’s the connecting...

10 Crucial Pieces of Advice Every Social Media Manager Needs To Hear

Being a social media manager is not an easy job, yet the role is now one of the most important members of a brand’s marketing team. A...

How to Find The Right Boutique Social Media Agency For Your Brand

Thinking of working with a social media agency? Outsourcing your social media management is certainly an expense any small brand needs to...

How to measure social media ROI

Is your social media working? If you can’t help but wonder, Is it worth it? There’s a way to find out! Return on investment (ROI) is the...

The Social Media Tools Every Content Creator Needs

At Media À La Carte, we’re all about #efficiency…Because we’ve got A LOT of projects on our plates. That’s why it’s crucial for us to...

Does your brand need a rebrand?

How do you know if it’s time for a rebrand? Your brand is how your company presents itself to the public and differentiates itself from...

Strategies to Build Your Brand Reputation

“Brand reputation, brand reputation. Oh, you and me will build some brand reputation!” Just like Taylor Swift says, you want your brand...

Should Your Brand Be On Pinterest?

Move over Instagram! Did you know Pinterest can be an equally lucrative app for brands? If your brand offers a visually-compelling...

The Psychology Of Social Media - How to Influence Behavior

Yes, social media is about connection, but it is also SO about influencing behavior. Think about the intricate social media algorithms,...

Marketing vs. Branding

You’ve heard the terms ‘marketing’ and ‘branding’ thrown around interchangeably. But what exactly is the difference between the two? And...

12 Top Tips For TikTok

Will TikTok be banned in the near future? Who’s to say. But we’re here to give you the top tips for TikTok that will translate (or...

How to Humanize Your Content In an AI Era

While AI can sometimes seem like a god-send, it’s important that you humanize your content. You want to be able to use AI while...

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