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How to Post Consistently On Social Media
The best way to be consistent on social media? Have a plan. Here’s a little metaphor … If you’re going on a roadtrip with a group of...


Why Planning Ahead Can Transform Your Relationship With Posting Social Media
We’re often asked, “What’s the best social media strategy?” Without a doubt: planning ahead. Laying out a foundation of content and...


How to Deal With Negative Comments on Your Brand's Social Media Posts
Everyone knows social media isn’t all sunshine and rainbows. The social part of it is wonderful for cultivating relationships with your...


Pros and Cons of Having “You” Be Central to Your Business's Branding
So you’re ready to launch your own business. Congratulations! You’ve put so much work into this baby and you’re finally ready to share it...


How to Research Your Competition to Hone in On Your Instagram Strategy
In individual sports like gymnastics or diving, a coach might tell their athlete not to pay attention to the competition. Because these...


Where is Instagram Going in 2023? According to the Head of Instagram
Instagram was once the “it” app—a simple and straightforward creative social photo platform where users could completely curate their...


Why "Going Viral" Should NOT Be a Marketing Goal
Whether a tweet, TikTok, or blog piece, content is considered to “go viral” when it rapidly gains popularity in a short span of time due...


Which Social Media Platforms Does Your Business Need?
It’s no surprise that nowadays social media is a critical component of brand management. Not only is it a means of marketing, but it also...


Everything You Need To Know About Subscriptions on Instagram
Instagram is all about engagement. And we know it’s critical to connect with your Instagram following—to respond to comments and DMs in a...


5 Reels Ideas to Try This Week
Sometimes the toughest part of content creation is the inspiration to START creating content. We're bringing you 5 ideas that are easy to...


How Many Hashtags Should You Use on Instagram?
Even though Instagram recently shared that 3-5 hashtags are all you need per post, we've been taking a different approach at Media À La...

How To Make the Most of Your Instagram Highlights
Instagram Stories Highlights are the first impression people get when they land on your Instagram profile. Many people tap through these...


All Video Posts on Instagram Are Now Reels
Yup. You read that headline correctly. Every video you post on Instagram will now be posted as a reel. On Thursday last week, Adam...


6 Ways to Drive Sales on Instagram
The origin of selling on Instagram goes back to the classic CTA "link in bio." While driving your followers to the link in your bio is...


5 Steps for Writing Killer Instagram Captions
When you start creating content for Instagram with a growth strategy in mind, you realize that you have to start writing 4-5 captions...


Why You Shouldn't Buy Instagram Followers
New clients who are starting an Instagram account from zero often ask if we can buy followers to boost their numbers at the beginning. We...

How to Add Your Business's Branding to Instagram Stories
Showing up on your Instagram stories is essential for building trust with your customers and followers. But how do you make sure your on...


Trending Music on Instagram Reels That Works for Any Niche
We all know that hopping on trends on Reels is essential for racking up the views on Instagram ... but what if lip syncing doesn't match...


NEW Instagram Feeds Explained: What's the Difference Between Home, Following, and Favorites
On Friday, Instagram dropped some big news through their leader Adam Mosseri. Instagram has officially rolled out the new feed experience...


5 Ways to Up Your Instagram SEO
As Instagram becomes more and more sophisticated, its search optimization has followed suit. It used to be that you could only search...