Thinking about outsourcing your social media to a digital marketing agency or independent contractor? Of course you are! Social media...

June is Pride month—celebrating love, understanding, and all things LGBTQ+. Especially over the past decade, you’ve probably noticed 4 of...

Ick! That’s what the kids are using to describe something they absolutely detest. Saying, “That gives me the ick,”—yes, as a noun—is...

The data says YES. That’s right. Discounts and free shipping offers aren’t just casual perks—they can boost your sales and win over new...

Content pillars are just what they sound like—”pillars” (or topics with corresponding lists) that your business can use to create posts,...

You’ve probably heard a lot of buzz around ChatGPT not only on high school and college campuses, but also in the marketing world…That it...

It seems like nearly everyone is on social media (well, 4.9 billion of us, that is), so making a few business accounts for your brand...

Today, we’re talking all things m-commerce. M-commerce (mobile commerce) is a subcategory of e-commerce (electronic commerce). Think of...

TikTok—the now infamous app—initially launched back in 2016 but didn’t gain its massive following until 2020 when it hit over 2 billion...

Phew! These past several weeks have been a whirlwind with the highly anticipated launch of our Content Calendar Club. Don’t know what...

$16.4 billion dollars. That was the market value of influencer marketing in 2022, having nearly doubled since the start of the pandemic...

The best way to be consistent on social media? Have a plan. Here’s a little metaphor … If you’re going on a roadtrip with a group of...

We’re often asked, “What’s the best social media strategy?” Without a doubt: planning ahead. Laying out a foundation of content and...

Everyone knows social media isn’t all sunshine and rainbows. The social part of it is wonderful for cultivating relationships with your...

So you’re ready to launch your own business. Congratulations! You’ve put so much work into this baby and you’re finally ready to share it...

For decades Baby Boomers, Generation X, and Millennials dominated the consumer scene. Today, a “new” generation—Gen Z—is rising in the...

With a new year comes new technology, trends, and tests in every industry. And in any field, experts must stay aware of and attuned to...

The short answer? Yes! Blogs aren’t just those personal web-diaries that were uber popular in the early 2000s. For businesses today, a...

The average person receives over 100 emails per day! And as a consumer, it’s easy to feel annoyed with brands that seem to incessantly...

You might be thinking, "It's only October, and I'm still drinking my first PSL. Chill out with the holiday talk!" Yeah, we know. But now...